Sample Page - Crafting beauty

DECODE

LISTEN
OBSERVE
CHOOSE
ADOPT
CONNECT
ATTAIN

Before embarking on any creative process, we initiate a decoding phase. This crucial step allows us to identify the brand’s fundamentals, encompassing its culture, values, and heritage. By grounding our development in the brand’s cultural background, we ensure a strong foundation for our creative work.

COMPREHEND

DISCOVER
INTERPRET
ANALYZE
CONNECT
TRANSLATE

After distilling the brand’s essence, we enter the comprehension phase—where insight meets analysis. In this stage, we explore market signals, consumer behaviors, and cultural undercurrents, translating them into actionable knowledge. This analytical deep dive enables us to break down complexity, uncover patterns, and identify meaningful opportunities that will shape the fragrance’s creative direction.

INNOVATE

ENVISION
AKNOWLEDGE
DISCERN
REFINE
ELEVATE

Following our deep understanding of the brand, we enter the innovation phase, where we transform knowledge into a vision. We synthesize what we’ve
uncovered—cultural cues, strategic
needs, emotional triggers — and craft a
fragrance concept that is original and
purposeful. This vision comes to life
through close collaboration between
scientific minds and artistic talents.
Chemists, glassmakers, designers, and
engineers work together to shape every
detail—ensuring that each creation
resonates with the brand.

OLFACTORY

FEEL
EXPLORE
EXPERIENCE
TRANSLATE
DISTILL
FORMULATE

This is where it becomes real. In the olfactory phase, we bring the fragrance to life, not just as a formula, but as a feeling. Our perfumers explore raw materials, test accords, and translate the vision of brands like Voyage à Rodrigues into an authentic sensorial story. Every note is considered. Every balance is felt. It’s a human process, where emotion guides creation, and scent becomes language.

CRAFTMANSHIP

SHAPE
DESIGN
BALANCE
HANDCRAFT
REFINE
SEAL

The craftsmanship phase is where your
collection takes form. Through
meticulous and sensory refinement, we
craft the final composition, striking a
balance between precision and artistry.
Every detail is adjusted with care,
every nuance shaped by skilled hands.
It’s a human process, where craft meets
intuition, ensuring the final composition
not only reflects the vision but elevates
it. What began as an idea becomes
reality.

About the Founder

Kate Walsh, acclaimed actress (Grey’s Anatomy, Private Practice), ventured into the fragrance industry with the launch of BOYFRIEND in 2010. Inspired by the comforting scent of her ex- boyfriend’s cologne, she created a unique fragrance that blends warm, masculine notes with a touch of femininity.

About the Founder

Bois Sacré

Woody, Ambery, Leathery

T: Bergamot Oil, Benzoin, Cardamom JE
M: Orris, Hazelnut JE, Loather,
Bran Absoluto
D: Oud Butter, Patchouli Oil, Australian Sandalwood, Orcanox, Tonka Absolute

Perfumer: Julie Massé

Bois Sacré

Woody, Ambery, Leathery

T: Bergamot Oil, Benzoin, Cardamom JE
M: Orris, Hazelnut JE, Loather,
Bran Absoluto
D: Oud Butter, Patchouli Oil, Australian Sandalwood, Orcanox, Tonka Absolute

Perfumer: Julie Massé

Bois Sacré

Woody, Ambery, Leathery

T: Bergamot Oil, Benzoin, Cardamom JE
M: Orris, Hazelnut JE, Loather,
Bran Absoluto
D: Oud Butter, Patchouli Oil, Australian Sandalwood, Orcanox, Tonka Absolute

Perfumer: Julie Massé

Bois Sacré

Woody, Ambery, Leathery

T: Bergamot Oil, Benzoin, Cardamom JE
M: Orris, Hazelnut JE, Loather,
Bran Absoluto
D: Oud Butter, Patchouli Oil, Australian Sandalwood, Orcanox, Tonka Absolute

Perfumer: Julie Massé

OUR WORK

Brand Name

About The Founder

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About The Founder

Product Development

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